Our Wool. Our Brand. Our Future

STRONG WOOL GROWER SHAREHOLDERS NOW OWN WOOLS OF NEW ZEALAND (WNZ), ITS BRANDS AND OTHER ASSETS WHICH ARE BEING PUT TO WORK IN THE INTERNATIONAL MARKET TO LIFT SHAREHOLDER RETURNS.

The Brands

grow tile

Wools of New Zealand is a premium brand, which identifies products that meet stringent quality standards and fibre content requirements. Companion brand Laneve™ represents the ultimate in integrity of a natural fibre. Customers buy Laneve™ in the knowledge the fibre has been produced sustainably and can be traced back to its farm of origin. Glacial™ is a specialised scouring process, which results in brighter, whiter, cleaner wool for producing the most fashionable colours.

Commercial Relationships

global tile

Wools of New Zealand has recently refined its focus from being a generic promoter of New Zealand strong wool, to being a targeted sales and marketing entity, with commercial drivers. Wools of New Zealand has strong commercial relationships with its global customers. These customers are increasingly requesting a direct relationship with wool growers and seeking price stability. They want a consistent, quality product with integrity and traceability.

Research and design capability

fund tile

The Centre of Wool Excellence at Ilkley (United Kingdom) is a carpet innovation facility owned by Wools of New Zealand. It provides customers with a unique product development, design, colouring, sampling and marketing service – and works with customers to ensure the Wools of New Zealand proposition makes it through to the shop floor. The service influences the way wool is taken from farm to market, by establishing relationships and value chains.

get in touch with us

contact

Wools of New Zealand Ltd

Aviation House, Building 1, Level 1
12 Orchard Rd
Christchurch 8053

PO Box 16819, Hornby
Christchurch 8441
New Zealand


Phone: 0800 687 9665
Fax: +64 3 344 0595
Email: info.nz@woolsnz.com
© Wools of New Zealand – all rights reserved | Website designed by GoAnna Design / Plato Creative